Sunday, November 27, 2011

Answers to Strategist Quiz 229

For the quizzing enthusiasts looking to complete the last few questions of their weekly dose in Business Standard Strategist Quiz 229. Provide your own answers, if you have different ones or those that I could not provide, in the comments below :

  1. Which footwear brand has introduced the lightest product in the market of 165 grams which carries an eight-gram chip inserted beneath the sole that transmits data on maximum speed, distance covered or number of sprints to a computer or a mobile device? 
  2.  This 40-year-old industry based in a town, which is believed to have got its name from Ravana’s father-in-law, has grown tremendously in the last seven to eight years. It supplies Hollywood producers with ancient arms, ammunition, attire, furniture, books, leather goods and household items. Name the town. 
  3. Which Indian business group is headquartered in a building called Boomerang? 
  4. Name the world’s youngest CEO and the company he set up when he was six years old.      
  5. Which company is adopting the Shatabdi strategy for growth? Also, explain the strategy.    
  6.     ______ on Air, since 1955. Complete the baseline and name the brand.  
  7.  What is common to French President Nicolas Sarkozy, Jet Airways founder Narendra (Naresh) Goyal and Chiang Kai-shek, the erstwhile Premier of China?
  8.  Which brand gets its name from Old Scrooge’s dismissive remark about the entire Christmas celebration? Ebenezer Scrooge is the miserly character created by Charles Dickens.
  9.  ‘By non-hatred alone is hatred appeased’ is a quote from the Sutta Pitaka that contains the teachings of Buddha and his most authoritative disciples. Inspired by that, which brand recently launched its brand’s communication campaign?
  10.  Identify the logos represented in the following visuals. 
Answers :
  1.   Adidas (Brainy)
  2.  Meerut
  3.  Spice Group
  4.  Harlie Jordan,
  5.  Max Healthcare, locations along the routes of the superfast train — Bathinda, Mohali, Dehradun — to build its hospitals in non-metropolitan cities
  6.  Faber
  7.  
  8.  Virgin Holidays
  9.  Benetton Unhate
  10. Four Seasons

Sunday, November 20, 2011

Answers to Strategist Quiz 228

For the quizzing enthusiasts looking to complete the last few questions of their weekly dose in Business Standard Strategist Quiz 228. Provide your own answers, if you have different ones or those that I could not provide, in the comments below :

  1. What product is codenamed “propeller”?
  2. Where does a customer earn the title ‘mayor’? The term identifies the person that has visited a location most number of times and is the most loyal customer a brand can have.
  3. An MNC has launched an initiative that allows employees across departments to flag product shortage in any store in the country through a portal. The move, which can help it stem the loss of clients to rival brands, is named after a spinach-eating cartoon character. Name the MNC and the initiative. 
  4. Who uses the base line “Be great at what you do”?
  5.  This Roman God is the inspiration behind certain management/business concepts. One of those suggests looking both inward and outward for companies to be successful in a small marketplace and another one advises organisations to look into their past and the future at the same time. Name the Roman God.  
  6. Which brand broadcast a 30-second ad for its product 42 light years into space through high-powered radars in the Arctic circle?
  7.  What is common to GE and Domino Foods Inc?  
  8. The yellow line underneath this brand’s logo is called the “opto-digital pattern.” It represents light and the boundless possibilities of digital technology. Currently the firm is mired in financial irregularities. Name it.  
  9. This fictional character has been in existence since the fifties and for a short period of time was known as Mel Haney. His motto has always been “What, me worry?”. Identify him.  
  10. Identify the company from its logo given below. It is a new kid on the block and has celebrity promoters. 
Janus, looking both inward and outward
Answers :
Yellow line under Olympus
  1.  Google's new social news reader
  2.  Foursquare
  3.  HUL, Popeye
  4. Linkedin
  5.  Janus, Janus Principle
  6.  Doritos
  7.  Both were among 12 stocks in the Dow Jones Industrial Average.
  8.  Olympus
  9.  Alfred E. Neuman


Sunday, November 13, 2011

Answers to Strategist Quiz 227

For the quizzing enthusiasts looking to complete the last few questions of their weekly dose in Business Standard Strategist Quiz 22

  1. Who designed the world’s first corporate logo and when, and for which company?
  2. Which company claims that by using its trademarked 3-in-a-box strategy, it is able to grow and meet the market expectations?
  3. The Indian founder of this business group was a college drop-out who drove taxi cabs in London and cleaned hotel rooms to support himself before starting his career in the business of retailing. Name him.
  4. Which was the first movie to be released on YouTube on the day of its theatrical release in international markets?
  5. Which brand in India has set up a group of local cricket teams having seven players per team who play seven balls an over?
  6. During the history of this 100-year-old brand, there was a point in time when a model called 490 was launched by it that was sold for $490. Why?
  7. The corporate image of this company is a small white teddy bear, adapted from a Christmas card sent by the grandson of the company’s founder to his grandmother during the early 1950s. Today it is the world’s largest producer of an essential food item consumed all over the world. Name it.
  8. With what first was an Anglo-Armenian converted to Islam who had mastered the thumri style of singing associated?
  9. Name the brand for which animation was used for the first time in a TV commercial
  10. This logo was designed by a mint master who chose the banyan tree since merchants used to collect under a banyan tree and conduct business in ancient times. It is the entity’s first logo which was subsequently changed. Identify it.
Answers:
  1. The East India Company
  2. Cognizant
  3. Micky Jagtiani
  4. Super K
  5. PepsiCo’s 7Up brand
  6. 1915 Chevrolet
  7. Grupo Bimbo
  8. India's first ever Gramaphone record

  9. Bombay Stock Exchange